The amazing-ness of beef is craved everywhere, at the heart of memorable dishes across many cultures. At tables in every configuration, people savour the satisfaction that beef provides. The love for beef has no borders. Come. Explore.
ThinkBeef.ca is dedicated to spreading the word about the taste, nutrition and goodness of beef. ThinkBeef.ca is funded by import levy fees. Import levy funds are collected on all beef and beef products imported into Canada. The import levy is collected by the Canadian Beef Check-Off Agency.