Nutrition
Discover how beef is naturally good for you.
 Iron
When we do not get enough iron, healthy growth and brain development, mental health, and energy levels all suffer.
 Protein
A single ingredient protein that has so much to offer.
 Recipes
Discover delicious beef recipes for the whole family.
 Baby Meals
It’s easy to transform a simple parent meal into a nutritious meal for baby.
 Big Batch
A speedy supper solution, plus nutrition bonus! Stir in a scoop as an easy way to enrich soups, sauces and more.
 The Blog
Learn more about issues you care about.
 Resources
A full selection of free resources that support excellent health while exploring the goodness of beef.
 Around the World with Beef
Sharing some memories of beef.

Welcome to ThinkBeef!

Discover all the goodness of beef –  recipes, nutrition information, free resources and more.

Nutrition

It can’t be disputed that beef provides vital nutrients that humans need – complete protein and one of nature’s best sources of iron, zinc and B vitamins – just as nature intended.

Recipes

Beef cuts can be enjoyed grilled or pan-fried, roasted or braised, and more. So many options to make memorable meals. We have all the recipes you need to make delicious family meals.

Talking Beef

Blog, position papers, nutrition reports and more.

School Lunch

Let’s pack it with protein! Smart lunches that start with beef…

Resource Centre You will find a full selection of products from ebooks to videos to printed recipe books. All these FREE resources support excellent health while exploring the goodness of beef. EXPLORE NOW....

FEATURED RECIPE BOOK! Eat Well at Home is a collection of delicious recipes and meal ideas to live well and stay strong – plus, it's FREE! Read the eBook

BETTER TOGETHER! Find out the benefits of beef + beans – such a powerful combo. Read the eBook

FEATURED RECIPE BOOK! THE REAL MEAL MAKER: An amazing collection of recipes for ground beef meals Read the eBook Order the Book

Who we are ThinkBeef.ca and ThinkVeal.ca are brought to you and managed by Canada Beef as part of our marketing program. We are dedicated to spreading the word about the taste, nutrition and goodness of beef and veal. ThinkBeef.ca and ThinkVeal.ca are funded by import levy fees. Import levy funds are collected on all beef and beef products imported into Canada. The import levy is collected by the Canadian Beef Check-Off Agency.